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Top 5 Sustainable Online Marketplaces for Ethical Shopping

Shop with purpose at curated marketplaces featuring eco-friendly, fair trade, and ethically-made products. Save money while supporting sustainable businesses.

177M

US Eco Shoppers

71%

Faster Growth

$150B

Market Size

2.5x

Purchase Intent

Eco-friendly shopping is no longer a niche – an estimated 177 million Americans bought sustainable products in 2024, and the U.S. green retail market is growing 71% faster than conventional retail. If you're an ethically minded consumer, you want to purchase from stores that vet their products for sustainability, fair trade, and low environmental impact.

In this article, we feature the best online marketplaces where every purchase aligns with your values. These platforms curate eco-friendly, cruelty-free, and ethical brands in one convenient place – from zero-waste household goods to ethically sourced fashion and organic groceries.

Find Your Marketplace

Sustainable Online Marketplaces

P

Package Free Shop

4.7(890 reviews)

Package Free Shop specializes in zero waste alternatives to everyday products with a focus on eliminating single-use plastics.

Most Zero WasteBest Education

Pros

  • Specialized in plastic-free alternatives
  • Curated zero waste starter kits
  • Extensive educational resources
  • Refillable product programs
  • Founded by zero waste expert Lauren Singer

Cons

  • Higher prices for specialty items
  • Limited product categories
  • Smaller selection than general retailers

Membership

Free

Savings

Bundle deals

Free Shipping

Free over $75

Sustainability

10/10

Certified B CorporationPlastic Neutral
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E

EarthHero

4.6(2300 reviews)

EarthHero is a one-stop shop for sustainable products with rigorous vetting and transparent impact metrics.

Most CuratedBest Transparency

Pros

  • Over 200+ eco-brands rigorously vetted
  • Clear sustainability criteria for each product
  • Recycled/plastic-free packaging
  • EarthHero Rewards program with points
  • 10% off first purchase for new customers

Cons

  • Higher prices than conventional retail
  • Limited selection vs larger marketplaces
  • Shipping minimum for free delivery

Membership

Free

Savings

10% first order

Free Shipping

Free over $150

Sustainability

9/10

B-Corp Certified1% for the PlanetClimate Neutral
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M

Made Trade

4.5(1200 reviews)

Made Trade curates ethically-made fashion and home goods where every item is Fair Trade, sustainable, or vegan.

Most EthicalBest Curation

Pros

  • Every item meets ethical and sustainable standards
  • Filters by values (Fair Trade, vegan, USA-made)
  • Beautiful artisan-made products
  • Transparent pricing and maker stories
  • Interior design trade program

Cons

  • Premium pricing for artisan goods
  • Smaller inventory than mass retailers
  • Limited sales and discounts

Membership

Free

Savings

Price match guarantee

Free Shipping

Free over $150

Sustainability

10/10

Fair Trade Certified PartnerGOTS Certified Products
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T

Thrive Market

4.4(8900 reviews)

Thrive Market offers wholesale prices on organic and sustainable groceries with a membership model that gives back.

Best ValueMost Selection

Pros

  • Save 25-50% on organic and sustainable products
  • Extensive selection of 6,000+ products
  • Sponsors free memberships for low-income families
  • Filters for 90+ dietary and value preferences
  • Carbon neutral shipping on every order

Cons

  • Requires annual membership fee
  • Limited fresh produce selection
  • Not available in all areas

Membership

$5/month or $60/year

Savings

25-50% off retail

Free Shipping

Free over $49

Sustainability

8/10

Certified B CorporationCarbon Neutral
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E

Etsy (Eco-Friendly)

4.3(15000 reviews)

Etsy connects you with artisans offering handmade, vintage, and eco-friendly goods with carbon neutral shipping.

Most OptionsBest for Unique

Pros

  • Millions of eco-friendly handmade items
  • Support small independent artisans
  • Unique upcycled and vintage options
  • Carbon offset shipping on all orders
  • Custom and personalized products

Cons

  • Quality varies by individual seller
  • Shipping costs/times inconsistent
  • Need to vet sellers for sustainability

Membership

Free

Savings

Direct from makers

Free Shipping

Varies by seller

Sustainability

7/10

Carbon Neutral ShippingRenewable Energy
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A

Amazon Climate Pledge Friendly

4.1(25000 reviews)

Amazon's Climate Pledge Friendly highlights sustainable products with recognized certifications and reduced packaging.

Most ConvenientWidest Selection

Pros

  • Convenient shopping with Prime delivery
  • Climate Pledge Friendly badge identifies green products
  • Products meet 50+ sustainability certifications
  • Compact by Design reduces packaging
  • Shipment Zero initiative for carbon neutral delivery

Cons

  • Amazon's overall environmental impact debated
  • Mix of sustainable and conventional products
  • Need to actively filter for eco options

Membership

Prime: $14.99/month

Savings

Competitive pricing

Free Shipping

Free with Prime

Sustainability

6/10

Climate Pledge FriendlyMultiple third-party certs
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Maximize Your Sustainable Shopping Savings

First-Time Discounts

  • • EarthHero: 10% off first order
  • • Thrive Market: 40% off first order + free gift
  • • Made Trade: Email signup for exclusive offers
  • • Package Free: 15% off starter kits

Ongoing Savings

  • • Use cashback credit cards (2-5% back)
  • • Stack with coupon browser extensions
  • • Buy during Earth Day sales (April)
  • • Join rewards programs for points

Quick Comparison

MarketplaceTypeMembershipCategoriesBest For
Package Free ShopspecialtyFree5 categoriesMost Zero Waste
EarthHerocuratedFree6 categoriesMost Curated
Made TradecuratedFree5 categoriesMost Ethical
Thrive Marketmembership$5/month or $60/year6 categoriesBest Value
Etsy (Eco-Friendly)generalFree6 categoriesMost Options
Amazon Climate Pledge FriendlygeneralPrime: $14.99/month1 categoriesMost Convenient

Frequently Asked Questions

How do I know if an online marketplace is truly sustainable?

Are sustainable marketplaces more expensive?

What's the difference between these marketplace types?

How can I maximize savings on sustainable products?

Which marketplace is best for beginners to sustainable shopping?

Start Shopping Sustainably Today

Every purchase is a vote for the kind of world you want. Choose marketplaces that align with your values and make it easy to shop ethically.

Get 10% Off at EarthHero →